Pandemic Past Is Prologue
A lesson from industry history on media consolidation.
Movie theaters have closed their doors. Production is shut down. Gatherings are discouraged. Everyone wears face masks. Workers are worried about their jobs, their industry, and the entire economy.
This was the scenario during the 1918–1919 Spanish flu pandemic, one that spurred the vertical integration of the nascent movie industry and created the powerful studio system of the 1930s and 1940s, where the biggest studios controlled every aspect of the entertainment business, from talent to production to distribution. A century later, media companies are once again positioned to leverage a public health crisis. Read more >>
|